Director of Innovation at Droga5 and its offspring production company, Second Child. 21+ years experience in advertising, design, culture, and tech. Leads some of the industry's finest producers, designers, and creative technologists.

Employs art, science, film, and tech to push boundaries for work that's beautiful to feel and remember, logically executed and built to last. Manages all interactive/immersive output across clients like UNICEF, Google, New Museum, Under Armour, New York Times, Mailchimp, LVMH, JPMorgan Chase, Accenture, Meta.

Seeks unconventional partnerships that cross the typical spectrum of agency work. Producing and consulting on immersive projects featured at Sundance and Tribeca Film festivals for the past 3-years (Tree VR (2017), Living Distance (2020), Procession AR (2021).

Brokered a partnership with New Reality Co. in 2017 to produce Tree VR, pro bono multisensory VR project; premiered at Sundance, Tribeca and Cannes Film Festival in 2017 and tours globally at numerous locations including TED, World Economic Forum, The United Nations and continues to reach tens of thousands of participants worldwide. Won 2018 Webby in film & interactive video.

Ambassador Board Member of cultural NYC non-profit, Pioneer Works involved in pro bono endeavors with NYC fine artist, Dustin Yellin. Recurring judge for Webby's, D&AD Impact, Telly and AICP Awards.